Your Questions, Answered.
Short videos on the questions prospects ask us most: cost, timing, fit, and what it's like to work with us.
Common Questions We Get Asked
Short videos answering the most frequent questions from prospects just like you.
Who Am I & What Is Our Goal?
Will This Work For You?
What Does This Cost? Can We Just Pay You Commission After We Close?
How Long Until You See Results?
What If This Doesn't Work?
Can I Speak With an Active Client?
Video Pitch Strategy Deep Dive
How Will AI Affect This Strategy? *Recorded in 2025*
What Does It Look Like to Be a Client? What Is My Time Investment?
What Does ChatGPT Think of MoneyMake Marketing?
How Are We Different From Every Other Marketing/Business Development Team? *Recorded in 2025*
What Happens If Results Are Bad? What Happens If Results Are Good? *Recorded in 2025*
Why Most Outreach Never Books the Meeting
Booking your dream accounts comes down to two things almost everyone gets wrong — reaching the right company at the wrong time, or reaching them at the right time but sounding like everyone else.
Right company, wrong time
They're not in-market yet — so they ignore you. Most outreach hits people who simply aren't ready to buy, no matter how good the message is.
Right company, right time — but you sound like everyone else
Even when the timing is perfect, they can't tell you apart from your competitors. Generic outreach gets lumped in with the noise and forgotten.
Your sales team is already doing four jobs at once
- Managing existing accounts
- Prospecting new accounts
- Getting on calls
- Following up across the board
With that much on their plate, there's no way they can do anything beyond the traditional approach — buy a list, blast a template, and hope. That's exactly why it never fills the pipeline.
Prospects are in scanner mode.
Generic outreach, automation, and AI slop have trained them to scan and delete in under 2 seconds. Your message never gets a fair shot.
AI made it free to write
ChatGPT, Claude, and every AI tool can now generate 1,000 cold emails in 60 seconds. The cost of writing dropped to zero.
Automation made it free to send
Instantly, Apollo, Lemlist, and dozens of tools let anyone blast thousands of messages per day with one click. The cost of sending dropped to zero.
Inbox volume exploded
When sending costs nothing, everyone sends everything to everyone. Your prospect's inbox went from noisy to completely unmanageable.
The barrier to outreach is gone. The barrier to getting read has never been higher.
The Flood
AI writes it. Automation sends it. Your prospect gets hit with 50 to 200+ cold messages every single day, and it costs the sender almost nothing to do it.
Scanner Mode Activates
Their brain goes on autopilot. They scan the sender name and first line in under 2 seconds. If it feels generic, it's gone.
~2 sec decisionDelete. Without Reading.
Your message, no matter how good the offer, gets binned before they read a single word. The deal never had a chance.
While your sales team is busy closing, nurturing, and managing accounts, we're obsessing over how to break through scanner mode on behalf of your brand. Personalized video pitches, hand-researched prospects, and outreach that actually gets read.
Just a Few of Our Proven Winning Strategies
We don't run one generic campaign. We target the companies that are in-market for you right now and reach them the way they actually want to be reached. Depending on the account, we run one of these plays.
Personalized Video
Our core play. A custom video that proves we understand their situation — and opens a curiosity loop they have to get on a call to close.
- TriggersWe watch for companies showing buying signals right now.
- TAM ScrapeWe map every company in the market and identify the decision makers.
- Low-Friction OutreachWe never ask for a call — just permission to send value over email and LinkedIn.
- They Say YesThey opt in. Now they're expecting to hear from us.
- Research + Personalized VideoWe tie your capabilities to their exact situation in a custom video.
- Warm Meeting → CloseYour team takes a warm call, not a cold pitch.
AI PDF
No ask. We just deliver value so good they have to respond.
- TriggersOnly companies showing buying signals right now.
- TAM ScrapeEvery company in the market, decision makers identified.
- AI Research on ProspectDeep research on their company, challenges, and opportunities.
- Generate Personalized PDFAI builds a completely custom report specific to their situation.
- Send PDF via OutreachNo ask needed — the PDF speaks for itself.
- They Respond → MeetingThey reach out because the value was undeniable.
Lumpy Mail
For extremely high-value accounts. They call you.
- High-Value AccountsWe identify the highest-value targets — triggers and non-triggers.
- Research the Decision MakerA deep dive on the person and what connects to your offer.
- Send Personalized Gift + QR CodeA customized gift that makes sense, feels personal, and includes a QR code.
- They Call to Say ThanksThey reach out to you — the dynamic is completely flipped.
- Meeting Booked → CloseThe natural next step — they already feel like they know you.
Micro Influencer
Your LinkedIn becomes a lead generation machine.
- Post on LinkedIn 3x / WeekConsistent content that attracts your ideal buyers.
- Build EngagementComments, likes, and profile views — prospects come to you.
- DM Everyone Who CommentsThey engaged first, so the DM is warm, not cold.
- DM Everyone Who Views Your ProfileThey looked you up — they're already curious.
- Warm Conversations → MeetingEvery conversation started because they made the first move.
How are we able to consistently get results?
We Do the Math.
Before we run a single campaign, we work backwards from your numbers, margins, deal size, close rate, to build a funnel that makes you more money than you spend.
Your Deal Economics
Average deal size, gross margin, and cost to fulfill. We know exactly what one closed deal is worth to you.
Your True CAC Ceiling
What you can afford to spend per customer, accounting for all acquisition and fulfillment costs.
Campaign Funnel Math
Outreach volume, response rate, meetings booked, and close rate, mapped to your specific numbers.
Break-Even and Scale
Exactly how many deals you need to close to break even, and what 2x, 5x ROI looks like from there.
Grab 30 minutes with Ryne.
Pick a time that works. We will go through your accounts, your numbers, and whether this is a fit.
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Have a question you want answered that wasn't on this page?
We answer every question personally. No sequence, no bot.
